Episode 43

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Published on:

8th Mar 2024

Empowering Women in Tech: Harnessing AI for Gender Equity and the Future of Work with Sophia Matveeva

Unlock the transformative power of AI in the professional world with our International Women's Day episode featuring the brilliant Sophia Matveeva, CEO of Tech for Non-Techies. Together, we shine a light on AI's capacity to reshape our daily lives, from streamlining mundane tasks to crafting the very fabric of our tech interactions. In a candid talk, Sophia unveils the stark reality of technology's inadvertent bias and the crucial role of conscious AI engagement in preventing amplifying societal inequalities. Set your sights on a future where AI not only boosts productivity but also champions gender equity in the tech sphere.

This episode is a celebration of female empowerment, as Sophia and I dissect how AI tools are revolutionising workspaces, liberating women from the clutches of "office housework." The discussion pivots around the transformative effects of AI, from automating social media strategies to affording professionals more creative bandwidth. By examining the trend of jobs transitioning to those who are AI-fluent, we underscore the importance of recognising and valuing women's productive contributions. Join us in recognising the omnipotent impact AI holds on shaping the dynamics of women in the workplace.

Finally, we confront the undercurrents of gender bias that permeate AI development, as gendered AI voices like Alexa and Siri subconsciously influence our societal norms. Sophia challenges listeners to consider the significance of female representation in the creation of technology, pointing to the consequential oversight that often occurs without it. We close with reflections on "Competing in the Age of AI"—a must-read for non-tech business aficionados—inviting you to integrate these insights into your professional life. Prepare to be inspired as you tune into our discussion on Women with AI, where we forge a path for the future of women in technology.

Takeaways

  • AI can save time, increase efficiency, and scale businesses, but it requires human input and creativity to be effective.
  • AI tools can be used to automate tasks and increase productivity, but it is important to use them consciously and critically.
  • Women can take advantage of AI to enhance their skills and job prospects, but they need to actively learn and adapt to new technologies.
  • AI should be seen as an empowerment tool for women, providing opportunities for growth and advancement in various industries. AI can be used to eliminate office drudgery and free up time for more strategic work.
  • Women often face everyday sexism and need to choose when to fight against it.
  • Women should question and influence AI tools to ensure they meet their needs.
  • Women's input is crucial in AI development and can lead to better algorithms and systems.

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About the Podcast

WithAI FM™
Hear the Future
In a world where artificial intelligence is reshaping the frontiers of every industry, understanding AI is no longer optional; it’s imperative. “WithAI FM” presents a curated series of podcasts that serve as a compass through the dynamic realm of AI’s applications, from creative arts to architectural design.

Each show, such as 'Creatives with AI, 'Women with AI', or 'Marketing with AI', is a specialised conduit into the nuances of AI within different professional landscapes. These are not just discussions; they are narratives of the future, unfolding one episode at a time.

Each show thrives on the expertise of its host – a seasoned industry professional who brings their insights to the microphone to enlighten, challenge, and drive the AI-centric discourse. These voices are at the forefront, navigating through the complexities of AI, simplifying the jargon, and uncovering the potential within each vertical.

About your hosts

David Brown

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A technology entrepreneur with over 25 years' experience in corporate enterprise, working with public sector organisations and startups in the technology, digital media, data analytics, and adtech industries. I am deeply passionate about transforming innovative technology into commercial opportunities, ensuring my customers succeed using innovative, data-driven decision-making tools.

I'm a keen believer that the best way to become successful is to help others be successful. Success is not a zero-sum game; I believe what goes around comes around.

I enjoy seeing success — whether it’s yours or mine — so send me a message if there's anything I can do to help you.

Lena Robinson

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Lena Robinson, the visionary founder behind The FTSQ Gallery and F.T.S.Q Consulting, hosts the Creatives WithAI podcast.

With over 35 years of experience in the creative industry, Lena is a trailblazer who has always been at the forefront of blending art, technology, and purpose. As an artist and photographer, Lena's passion for pushing creative boundaries is evident in everything she does.

Lena established The FTSQ Gallery as a space where fine art meets innovation, including championing artists who dare to explore the intersection of creativity and AI. Lena's belief in the transformative power of art and technology is not just intriguing, but also a driving force behind her work. She revitalises brands, clarifies business visions, and fosters community building with a strong emphasis on ethical practices and non-conformist thinking.

Join Lena on Creatives WithAI as she dives into thought-provoking conversations that explore the cutting edge of creativity, technology, and bold ideas shaping the future.

Joanna (Jo) Shilton

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As the host of 'Women With AI', Jo provides a platform for women to share their stories, insights, and expertise while also engaging listeners in conversations about the impact of AI on gender equality and representation.

With a genuine curiosity for the possibilities of AI, Jo invites listeners to join her on a journey of exploration and discovery as, together, they navigate the complex landscape of artificial intelligence and celebrate the contributions of women in shaping its future.

Iyabo Oba

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Iyabo is the host of Relationships WithAI, a podcast that explores how artificial intelligence is transforming human connections, from work and romance to family and society.

With over 15 years of experience in business development across the non-profit, corporate, and public sectors, Iyabo has led strategic partnerships, content creation, and digital campaigns that drive real impact. Passionate about fostering authentic relationships, she has worked closely with diverse communities to create meaningful engagement and conversation.

Fascinated by the intersection of technology and human interaction, Iyabo is on a mission to uncover how AI is shaping the way we connect. Through Relationships WithAI, she creates a space for thought leaders and disruptors to share their insights, experiences, and predictions about the future of AI and its impact on relationships, society, and beyond.

If you’re curious about AI’s role in our lives, this podcast is for you. Join Iyabo as she sits down with some of the brightest minds in the field to explore the evolving relationship between AI and humanity.